121 Comments

Dig in for the siege, comrades. Vote with your wallets. Never forget that ESG is a demoralized CCP-style social credit score: https://yuribezmenov.substack.com/p/how-to-raise-your-esg-score

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author

Yes!

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Nov 3, 2023Liked by Christopher F. Rufo

Let's start boycotting companies that have CCP ties, like Tyson. Companies that have CCP money in the boardroom and shareholders and companies like Monsanto. Anyone down? I don't think Disney, Target and Budlight have gone far enough. They are pandering now and haven't really felt it yet.

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This is literal nonsense. Why do you think our deranged so-called progressives have any affinity for China at all? Is this just "all of my enemies must secretly be friends"? This is absolutely not a real thing.

If anything, current "leftists" are far more often found engaging in vitriolic hatred of China & Chinese people - ostensibly over China's treatments of Uighurs, but more realistically because Chinese immigrants leapfrog African-Americans in terms of upward economic & educational movement, giving the lie to their assertions of impenetrable economic stratification.

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So you support the CCP money and influence running American businesses?

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Isn't it Smithfield that's owned by Chinese interests? Is it Tyson, too? Please say it ain't so!

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Tysons plant closures in 3 states and recent expansion talks into China are curious when considering the agenda with the food supply.

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I try to not buy stuff that goes into the pockets of those heading the culture war, fentaynl chemical making, covid releasing commies here and abroad.

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Class A (US:TSN) has 1475 institutional owners and shareholders that have filed 13D/G or 13F forms with the Securities Exchange Commission (SEC). These institutions hold a total of 259,127,599 shares. Largest shareholders include Vanguard Group Inc, BlackRock Inc., State Street Corp, Price T Rowe Associates Inc /md/, Wellington Management Group Llp, VTSMX - Vanguard Total Stock Market Index Fund Investor Shares, Invesco Ltd., VFINX - Vanguard 500 Index Fund Investor Shares, VIMSX - Vanguard Mid-Cap Index Fund Investor Shares, and

https://fintel.io/so/us/tsn#:~:text=Largest%20shareholders%20include%20Vanguard%20Group,Vanguard%20Mid%2DCap%20Index%20Fund

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Sorry if I put you to extra work, as I looked this up earlier today. I see that institutions own approx 70%, hedge funds approx 20%, and individual investors (including insiders) own about 10%. The large institutional investors regrettably control most major companies via the mutual funds the institutions operate. The individual investors into the mutual funds have no voting rights for individual shares, a situation I deplore. But I see no Chinese ownership. What am I missing?

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It wasn't extra work. I should have looked before I said it and specified.

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Blackrock and Vanguard and those who dump money in and are wanting them to expand into China, plus they closed plants in 3 states. The writing is on the wall. Why buy them there's more brands of chicken. If I'm wrong about the money in Blackrock and Vanguard not having CCP ties and the end of the breadcrumb trail so be it but I'm still not buying Tyson.

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I think you aren't far off in questioning Tyson's corporate responsibility and expansion goals. Each of us are free (at least for now) to patronize only those companies we select. I don't shop at Target. I buy Perdue chicken; it is owned by Tyson. I buy Tyson pork occasionally because I won't buy from Smithfield.

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I hereby challenge you to write a single comment without using any brainless meme words. (The example here being "demoralized" which you are misusing to boot.)

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Nov 3, 2023Liked by Christopher F. Rufo

I noticed that the corporation I work for quietly backed off the DEI crap right after the Bud Light debacle. It IS working. But we need more.

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author

Good to hear!

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I, and many other Democrats, also oppose queer theory, gender ideology and transitioning being promoted to children. If you did not make this a campaign of conservatives but instead one of concerned citizens you could get more people onboard with it.

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author

Yes, there is public support across the aisle, but conservatives are mostly the ones organizing, so it’s written as a message to them, in particular. But certainly support is welcome from Democrats!

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founding
Nov 3, 2023·edited Nov 3, 2023Liked by Christopher F. Rufo

You make a point of speaking to the center-left - though Girondiste support (I include N.R. et. al.) is transactional. Where their support can be private - like the ballot-box - there will be more of it.

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I had assumed that left wokery had transformed me into a conservative.

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Nov 3, 2023·edited Nov 3, 2023Liked by Christopher F. Rufo

It's heartening to hear you as a Democrat opposing these toxic 'woke' fads. But I hope you can also see that they are not just some sudden outbreak of madness. They are the ugly flowering of something with deep roots in the Western academia/intelligentsia (who, in the US context will be Democrat voters all). The root is a narcissistic faux-radical Leftist desire to hold more-sophisticated-than-thou 'luxury beliefs'. It's been building for decades now. https://grahamcunningham.substack.com/p/are-we-making-progress

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founding

Among other deeply-rooted elements.

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Check out James Lindsay's New Discourses.

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author

James is great.

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Nov 3, 2023Liked by Christopher F. Rufo

Except that 100% of the DEI, gender ideology, etc. is coming from Democrats. So it really is a red vs blue issue.

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It is coming from some Democratic politicians and some woke Democrats but not all Democrats. I am sure all Republicans do not agree with everything that Republican politicians say and do. I know my husband, who is a Republican, does not. The health of children should never be a political issue. As long as the gender critical view is portrayed as a conservative agenda Democrats who have no idea what is going on will look only at what the Democrats are saying and never understand the real problem. Many, if not most, of the parents struggling with this problem in their own families are or were Democrats.

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Nov 4, 2023Liked by Christopher F. Rufo

Here’s the deal; the average Democrat depends more on taxpayer money than the average Republican, and so the Dem will vote Dem regardless of any issues like wokeness. Indeed they are only more woke than GOP because they depend on government welfare in the form of fed/state/local/school jobs, ebt, welfare, education, healthcare much more. They are wards of the state welfare system and so vote Democrat for more of other people’s money.

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Yes it’s part of the dilemma.

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Yes, correct. The problem is ignorance. I have family members as most of us do, who though intelligent enough and generally well educated, blindly cling to the MSM and Leftist politicians who lie without scruple, and who seem to have zero human capacity for shame. I marvel at highly visible democrats like Hillary Clinton who seem to have convinced themselves that lying, stealing, and war mongering are not only excusable, but necessary and in a twisted way, gratifying. The human mind and its capacity for self -deception can be and often is terribly destructive. We're the same human specimen we've always been since Mankind first arrived on the scene. Only now we have nuclear weapons.

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“Democrats who have no idea what is going on...” Next time you get pulled over for go 40 in a 30mph zone, be sure to plead ignorance as your excuse.

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Older adults who are not in the workforce and do not have children in school and hear only about about how gender affirming care is life saving on TV do not know what this is about. A google search for gender affirming care will not tell you about puberty blockers , hormones and surgeries. You should be trying to reach out to Democrats for support instead of putting them down and alienating them.

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That's a fair point. I'm not trying to put anybody down, but ignorance is no excuse. Anybody with a moral compass and marginal intelligence should recognize that all is not well in Mudville. As far as reaching out to Democrats for support, I'd love to know your formula for persuading people to take a step back and re-examine their political identity. That's something people need to discover on their own, and I remain pessimistic. Speaking from behind the lines is deep blue CA, few people have the strength to face those truths. Naw, just keep ticking the blue box, because red = bibles! guns! white supremacy! Orange man!

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No one wants to turn on a dime. I find a subtle approach in a context of mutual respect, with no view to "winning" a debate works best. I didn't wake up all at once myself. And there's always the next psyop to contend with.

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"...few people have the strength to face those truths." Yes, very few people can handle the oft uncomfortable journey of self examination. And the emotional barriers that aid in preventing this are constantly reinforced, robust, and cozy as all get out.

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Don't disagree. But very, very difficult. I've been trying for a good 5 years now to open up some lefty friends and family, with negligible results. And they virtually always get angry. Have you had success in opening "Liberal" minds? If so, I earnestly would like to know your method. I blame myself in part, as I can't help reacting to the apparent stupidity and very real blind ignorance in combination with an unyielding certainty that precludes them from listening with anything like an open mind.

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If you want them to listen first of all do not refer to them as leftys . Labeling others who have different political views does not help open up dialog. Next, ask them to watch videos of de transitioners on U-Tube . I no longer trust the media to not have bias on one side of the other I do trust real people who are telling their personal stories Collect articles from sub-stacks that show books and lesson plans used in schools and show those to them There is one showing what is used in the Chicago schools you can probably find with a web search

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founding

Show them the book, It's Perfectly Normal, which is an explicit sex book aimed at ten-year-olds. It's likely in your school library.

But at some point you have to give up on those who can't change and focus your efforts on those who can. Don't waste your time and energy where it does no good.

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I'm an independent, and I agree with you. You make good points.

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There's a lot of Republican complicity in DEI, gender ideology, etc. Between 'we need to be decent', taking the left talking points of 10 years ago, and refusing to play to win, most of the problem is a red issue. Republicans lost to Biden and to Fetterman because they lacked the will to beat them. There needs to be more pressure on complicit Republicans.

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Exactly.

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Nov 3, 2023Liked by Christopher F. Rufo

Knowing the damage being done to children and the rest of society by the above, any who aren't onboard with ridding ourselves of this evil because Rufo promotes it as conservative is never going to be onboard.

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author

Right.

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How are you a Democrat if you recognize those things are wrong? Seems like you should count yourself a conservative.

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This is a little like saying that "because I have a nice Muslim friend, Islam isn't a religion of violence". The two just aren't connected.

I'm glad you've seen the light. But your realization doesn't change the fact that your party is cheering slicing the private parts off teenagers as liberation, going so far as to seize the children of any parent who won't go along with this lunacy.

Individual Democrats can be very nice, reasonable people. But the Democratic Party has become a vehicle for evil.

There's a simple way to fix that: vote for a Republican. I know that may be hard for you since you disagree with said Republican on lots of stuff, but you have to decide what's most important. I am a die-hard conservative, but if Bernie Sanders came out tomorrow and said he was 100% committed to rooting out wokeness, I would vote for him. The issue is that important to me. Is it that important to you?

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founding

I sympathize with your situation. Maybe your best move is to leave the Dem party, become an independent, and then pick and choose which side you support issue by issue. Remaining a loyal democrat won't improve the democrat party; it will simply damage your grandkids' prospects. The people running the Dem party today can't stand people like you, but they are happy to use your vote to your own detriment. It may be time to re-examine your premises.

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Lots of former democrats are politically "homeless" since the vax mandates. It's okay, but takes time to adjust if that was part of your identity. Fortunately, we live in a time offering much disorientation, so that hanging on to old perspectives is quite difficult.

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GFP, respectfully I must say you are not paying attention. The left has 100% made this a political issue. As evidence I invite you to do some research at the state level. Exhibit #1, how the CA state supermajority of democrats has taken this nonsense to absurd levels of stupidity, running roughshod over even the wishes of many of their blue constituents--ones you identify as. Perhaps it is time that well-meaning democrats examine why they habitually check the blue box during elections.

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Don't just boycott. Compete! These gigantic corporations have huge economies of scale for marketing, but they are throwing that advantage away completely. Target is a dry goods store. Budweiser is barley water. Opportunity awaits.

The left isn't just good at organizing boycotts. The urban hippie left supports small non-corporate businesses: food coops, craft beer, etc.

https://rulesforreactionaries.substack.com/p/rule-2-dont-just-boycott-compete

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author

Yes, this is happening on the Right, with a lot of new small companies catering to the “patriot” demographic and embedding conservative principles into their businesses.

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Yes, this is also important. Although we run into the abuse of civil rights laws problem Richard Hanania pointed out.

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I would note that some of the diversity forms I have seen recently use the phrase "identify as". That's pretty much permission to screw up the data.

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founding

I recommend reading Fabius’s fabulous preamble and declaration to upend the current crony corporatism that is feeding the woke-fascist socio-economic disease that is destroying the U.S. from both the inside-out and the outside-in.

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Nov 3, 2023·edited Nov 3, 2023Liked by Christopher F. Rufo

Your work is getting better and better. Keep digging and reading. You have a special gift. And stay humble!

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author

Thank you!

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Boycotts, the old left hook, now swung by the right—a hit, a very palpable hit. Disney, Target, Bud Light—they flinched, recoiled, corporate giants caught with their cultural pants down, scrambling for cover...

Boycotts work if you hit 'em where it hurts: the money and the image. It's not just the media play, though that's the accelerant. No, it's the market's knee to their soft underbelly, where it really stings.

I like the idea of a "protracted siege" on the woke citadels of commerce until every last blue-chip squeals for a truce. We'll see if these corporate ideologues buckle or stand firm. In the meantime, pass me the popcorn, this is one hell of a show.

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author

Good summary!

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Nov 3, 2023Liked by Christopher F. Rufo

You may have heard that Marc "King of Woke" Benioff of Salesforce is calling for the refunding of the S.F. police department. Not to say that a boycott dislodged the scales from his eyes but dislodged they were.

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author

They are seeing the results of their own ideas and some of the smarter ones are starting to change.

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founding

They experience the violence which they unleash - we are not even part of the dynamic (except as rhetorical foils, and then as parody-piñatas.

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I suspect that Benioff also experienced the extreme discontent of users of his formerly excellent product who don't wish to plow through verbiage on the Great Reset, Zero Net, the wonders of the WEF every time they have a technical question.

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founding

LOL that sort of stuff is like getting cornered by a madman or woman on the bus - the kind who talk nonstop.

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author

Ha!

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founding

Brings back memories...

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Nov 3, 2023Liked by Christopher F. Rufo

The key and bottom line is -when any company or institution goes woke,let it go broke

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author

*Force* it to go broke.

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That;s the power of the consumer aka pocketbook and wallet -Think twice and knowledgeably about how you spend your money no matter how much or how little you spend .

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Sadly in the era of "too big to fail" they may get a bailout instead.

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founding
Nov 5, 2023Liked by Christopher F. Rufo

Maybe someone needs to compile/fund reports on the top ten woke ______; top woke universities, top woke corporations, top woke hospitals, etc. Concentrating on organizations who care about their reputations. Not necessarily to create boycotts, but to create embarrassment using CR-like PR techniques. I think more than half of the dems are anti-woke. And almost all conservatives. Attacking reputations could influence. Plus, people LOVE stats if done well -- might have a strong pass-along (viral) characteristic. Would be presented in a non-partisan way for max impact. Just an idea.

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author

A good idea!

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founding
Nov 4, 2023Liked by Christopher F. Rufo

Great introduction to the marketing/science of activism. IMHO, as conservatives, we will never reach the huge numbers dems have. We are not natural activists. But we can act with better precision and we have truth on our side.

Would targeting Ronald Reagan UCLA Hospital, for example, due to their huge "gender care" programs, be a valid target?

Would they be a fit?

In my experience "national" hospitals are (1) hyper-sensitive to their reputations and (2) Americans on the right and many on the left oppose today's unscientific treatments. Plus, (3) the public is likely ready for the message. Especially if the attack was done by people in the gay community. Dave Rubin, where are you?

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author

Problem with hospitals is that they aren’t easily substituted, like beer, for example. People are locked in to insurance and providers.

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Nov 3, 2023Liked by Christopher F. Rufo

Amen

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founding

Leftists cannot support themselves. Their ideas and actions are destructive so they only survive by living off other people's money and capital. That's why they gravitate away the from markets to gov't and academia. They cannot create value, so they capture and consume value created by others.

To be sure, they are GOOD at it. They take over corporations, cities, states, and countries - and run them into the ground, consuming what others built. As soon as we see them for what they are and stop supporting them, they're done for.

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author

"Leftists cannot support themselves. Their ideas and actions are destructive so they only survive by living off other people's money and capital." Extremely important point!

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They want all that is yours, except your job.

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They want your job as well. Rather they want your job title while having all the work magically get done by someone else.

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*SIGH* I miss out on a few decent things because I won't do social media...but I also miss out on relentless distraction, drama, and the constant SH*T show! Soldier on, my good man!

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Would this type of boycott campaign work against colleges and universities? What would need to be adapted to make this happen? I think it is time to make universities pay dearly for allowing student groups to run the show on campus. I think parents need to have a way to research DEI and Marxist influence on any campus and discourage their children from attending. Bring back vocational schools!

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author

Yes, big donor boycotts work.

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Yes. But can this be done by common folk who don't have big checks to write their alma maters? Can there be a process that helps families make better informed decisions about where their child attends school? Is there a rating system that can be checked for DEI and campus leftist toxicity before a child applies to a specific school? the hope is to choke off the supply of students, so then whatever leftist students do attend those schools can eat each other instead of eating the uninitiated, un-woke.

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founding

These institutions have become monsters attached to huge capital funds.

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Let's figure this one out and remove the threat at its roots. DEI needs to go.

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I'm less than enthused at the prospect of mirroring the left.

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Have you read The Blue Print? That’s something else worth mirroring. They ARE winning, and unless we adopt winning strategies, we never will 🤷‍♀️.

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I think what will be called for in the future of conservative activism will be something similar to labor unions. But these grassroots organizations would likely be 'cultural unions' rather than economic, which will serve as a somewhat vanguardist sector of society that will hold the major financial, media, academic, and cultural institutions responsible.

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